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Ecommerce PPC Services

Ad spend that pays
for itself.

We run Google Shopping, Performance Max, Search and retargeting campaigns for online stores — built around ROAS, catalog health and margin, not just clicks and impressions.

4.8xAvg. client ROAS
250+Stores managed
₹50Cr+Ad spend managed
98%Client retention
Google Shopping Campaign
Wireless Earbuds — Store Feed
1.2x
LAUNCHING CAMPAIGN… 90-DAY SCALE-UP
Why Ecommerce PPC With Us

Paid media that's managed for profit, not vanity metrics.

Most ecommerce ad accounts leak money on broad targeting, stale product feeds and bids set once and never touched again. We rebuild the account around what actually drives margin — winning products, tight negative-keyword hygiene and bids that move with your unit economics.

Every campaign we run is tied to a number you care about: ROAS, cost-per-acquisition or blended CAC — reported weekly, not buried in a dashboard nobody opens.

4.8xAverage ROAS
250+Stores Scaled
32%Avg. CAC Reduction
10+Years in Paid Media
🛍️

Catalog-First

We fix the product feed before we touch bids — titles, images, GTINs and categories that Google can actually match to buyer intent.

📊

Margin-Aware Bidding

Target ROAS and tCPA set against your actual margin per SKU, not a flat store-wide number.

🔁

Full-Funnel Retargeting

Cart abandoners, past buyers and lookalikes brought back with dynamic ads that show the exact product they viewed.

01 — What's Included

Every channel that sells products, run from one account strategy

We don't silo channels — Shopping, Search, Performance Max and social retargeting are planned together so they don't compete for the same customer.

PPC / SHOPPING

Google Shopping Ads

Product feed structuring, campaign segmentation and bid management built to win the highest-intent searches on your catalog.

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PPC / PMAX

Performance Max Management

Asset groups, audience signals and feed-based creative built so Google's automation optimizes toward your goals, not just spend.

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PPC / RETARGET

Retargeting & Remarketing

Dynamic ads across Google and Meta that bring back cart abandoners and past buyers with the exact product they browsed.

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PPC / SOCIAL

Meta & Instagram Shopping Ads

Catalog sales campaigns, advantage+ shopping and creative testing built for scroll-stopping product discovery.

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PPC / FEED

Feed & Catalog Optimization

Clean, keyword-rich product data — titles, attributes, images and pricing — feeding every channel from one optimized source.

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Methodology

Our 7-step ecommerce PPC framework

The same sequence for every store we onboard — built to find profitable spend fast, then scale it without breaking ROAS.

01

Account & Feed Audit

Full review of past performance, product feed health and where budget is currently being wasted.

02

Catalog & Feed Optimization

Titles, images, GTINs and categories rebuilt so every product can actually be matched and shown.

03

Campaign Architecture

Shopping, PMax, Search and retargeting structured around margin tiers, not a single flat account.

04

Bid Strategy & Budgets

Target ROAS and tCPA set per product group, with budget weighted toward what's already converting.

05

Creative & Asset Testing

Ad copy, images and video assets tested continuously across Search, PMax and social.

06

Launch & Optimize

Daily monitoring in the first 30 days, then a steady optimization cadence as data volume grows.

07

Weekly Reporting & Scaling

ROAS, CAC and revenue tracked weekly — winning campaigns scaled, underperformers cut fast.

02 — Why Stores Choose Us

Built for stores that need spend to convert, not just to run

No lock-in contracts, no black-box reporting — just an account run for the number that matters to your business.

FOCUS / ROAS

Margin-Based Targets

Bid strategies set against real product margin, so growth in spend doesn't quietly erode profit.

FOCUS / SPEED

Fast Optimization Cycles

Daily checks in the critical early weeks — underperforming products and audiences cut before they burn budget.

FOCUS / CLARITY

Reporting You'll Actually Read

Weekly ROAS, CAC and revenue reports in plain language — no jargon, no vanity metrics.

✓ No long-term lock-in ✓ Dedicated account manager ✓ Weekly performance reports ✓ Transparent ad-spend tracking ✓ Scale up or down monthly
Industries

PPC playbooks built for how each category actually sells

Shopping behaviour differs by category — our campaign structures are built around each one.

👗

Fashion & Apparel

High-SKU catalogs with fast seasonal turnover

💄

Beauty & Personal Care

Repeat-purchase products & subscription flows

🏠

Home & Furniture

Higher AOV, longer consideration journeys

📱

Electronics

Competitive, price-sensitive Shopping listings

🍽️

Food & FMCG

Repeat orders & subscribe-and-save campaigns

🐾

Pet Products

Loyal buyer bases built for retargeting

Jewelry & Accessories

High-margin catalogs suited to Performance Max

🏋️

Health & Fitness

Product bundles & subscription upsell campaigns

FAQs

Ecommerce PPC — common questions

A few things store owners usually ask before starting a campaign with us.

What budget do I need to start ecommerce PPC?

It depends on catalog size and category competitiveness — we recommend a minimum test budget during the audit call so we can size it against your actual margins, not a generic number.

How soon will I see results?

Shopping and Search campaigns typically show early signal within 2–3 weeks; we treat the first 30 days as a data-gathering phase before scaling spend on winners.

Do you manage the product feed too?

Yes — feed optimization is part of every engagement, since a clean feed is what makes Shopping and Performance Max campaigns work in the first place.

Is there a long-term contract?

No. Engagements run month-to-month, and you can scale spend and scope up or down as performance data comes in.

Get In Touch

Ready to make your ad spend profitable?

Tell us about your store and current ad spend, and we'll come back with a free PPC audit within one business day.

📞 +91 99712 33293
✉ info@evisibilitysolutions.com